Bleisure-travel (business trip with leisure elements): a new kind of business tourism!
Companies of various sizes organize trips to find new partners, contractors, manufacturers, and participate in forums and conferences. Educational and business tourism has also become an important part of the industry. This is a combination of business trips with cultural holidays. Business tourism in Russia has been formed for a long time, so all major cities have the necessary conditions for recreation and business events. We will tell you about these trips and how to organize them in the article.
Types of business trips
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M — meetings. Corporate meetings, negotiations, and presentations to which several or one top manager of the company is sent. Such trips can take place in the business leisure format, when work is combined with leisure.
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I — incentives. Intensive courses, team building, stimulating or motivational trips. They are organized as a reward for one or a group of employees.
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C — conferences (meetings). Conferences, seminars, congresses, and other large-scale events. They are held for managers, employees and heads of companies.
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E — exhibitions. Exhibitions, festivals, charity events, press tours. Like conferences, such business trips are organized for all employees of companies.
Business tourism centers in Russia
Moscow
Meetings with partners, discussions of cooperation and joint projects are actively held in the capital. Representatives of Russian and international companies are coming to Moscow.
In this city, in between business events, you can go on excursions to historical sites and museums. Or arrange a short tour of the best restaurants in the capital.
Business conferences, meetings and other corporate events can be organized at the Accor Group hotels:
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Mercure Moscow Paveletskaya. The hotel offers 12 conference rooms with a capacity of up to 200 people. The hotel also has a restaurant, a bar, a gym and a wellness center.
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Novotel Moscow City. The hotel has 8 conference rooms with a capacity of up to 300 people. The hotel is located among skyscrapers, with panoramic windows offering beautiful views of the capital. There is also a restaurant, a bar, and a spa center.
We have given only two hotels with the largest conference halls as an example. In total, the Accor Group has 19 hotels in Moscow. Each of them is suitable for events designed for different budgets and different capacities. You can organize team building or a private meeting with business partners in a small hall for 10-15 people, or you can arrange a large-scale event for several hundred participants.
Saint Petersburg
Over the past few years, this city has become a center of business tourism. Russian and international events are held in St. Petersburg. The largest of them is the St. Petersburg International Economic Forum (SPIEF).
Business meetings can be combined with walks around the center of St. Petersburg, trips to famous museums or restaurants and bars. In the warmer months, tourists are especially fond of excursions along rivers and canals.
Business meetings can be held at Novotel Saint Petersburg Center. The hotel has 9 conference rooms, two of which are transformed into one large room with a capacity of up to 100 people. The hotel also has a restaurant, a pastry shop, a Turkish steam room, and a gym.
Nizhny Novgorod
It attracts business tourists due to the optimal combination of prices and quality of service, proximity to Moscow. The city hosts forums with the participation of high-ranking officials, and the Nizhny Novgorod Fair is one of the leading exhibition centers in the country.
To take your mind off work, you can walk to the Kremlin or the Oka and Volga arrows. There are also several beautiful embankments in the city with wonderful views.
You can organize business events at ibis Nizhny Novgorod. The hotel has 6 conference rooms with a capacity of up to 120 people. The hotel offers single and family rooms, a restaurant, and a bar.
Yekaterinburg
The center of business tourism in the Urals. INNOPROM, a large-scale industrial exhibition, and many international events are held annually in the city. Yekaterinburg attracts about one million business tourists every year, including businessmen, entrepreneurs and investors.
There are many interesting museums in the city: archaeological, fine arts, V.S. Vysotsky. If you don't want to go on an excursion, you can just take a walk and enjoy the architecture.
Business events can be organized at the Novotel Yekaterinburg Center. There are 7 conference halls with a capacity of up to 175 people, standard rooms and suites. You can relax after business meetings in the restaurant or hammam.
Kaliningrad
Kaliningrad Region, which has access to the Baltic Sea and borders European states, traditionally attracts business tourists from different regions of Russia and other countries.
Most often, businessmen come to the city for strategic sessions, seminars, and corporate events. Such trips are complemented by cultural and sightseeing programs, visits to tourist places. For example, the Cathedral and the Fishing Village.
The ideal location for organizing business events combined with sightseeing is the Mercure Kaliningrad Center. The hotel has 4 conference halls with a capacity of up to 240 people. The hotel is located in the historical center of Kaliningrad, so it is convenient to go on excursions from here.
Sochi
The city is home to the residences of major industrialists and entrepreneurs. Business people come here to find business partners, negotiate and sign contracts.
Sochi has become a popular destination for business tourism due to its well-developed infrastructure, premium service and unique event venues. There are congress hotels in the city and its surroundings, and there are non-standard locations in the mountains and on the coast for team building, corporate events, and negotiations.
In Sochi, you can combine work with active recreation at ski resorts. Krasnaya Polyana is just around the corner from the city. If you come here in the summer and want to relax as much as possible between business meetings, we recommend local beaches, restaurants and wineries.
One of the attractive places for business events is the Mercure Sochi Center. This is a four-star hotel with a conference room that can accommodate up to 600 people. The hotel is located within walking distance from the embankment and the Sea station, so after working meetings you can relax on the Black Sea coast or rent a yacht.
Vladivostok
The center of business tourism in the Far East. The Eastern Economic Forum (EEF) is held annually in the city, which attracts participants from more than 60 countries.
Vladivostok, compared to other Russian cities, stands out for its particularly close ties with Asian countries: Japan, Korea and China. This was the impetus for the development of infrastructure in the city for international meetings of various levels.
When you have some free time, go to the Russian Island. The largest aquarium in Russia is located here. If you don't want to go anywhere from the center, take a walk through the historical district of the city. Visit local restaurants and try original Asian cuisine.
The universal platform for business events is Novotel Vladivostok. The hotel has 3 modern conference halls with a capacity of up to 200 people. Corporate parties, negotiations and other business events are organized here. You can relax in the rooms with elegant interiors, have lunch and dinner at the Japanese cuisine restaurant located right in the hotel.
Tips for organizing a business trip
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Calculate the budget. It's important to plan your trip so that it pays off. Send only the most productive employees on a business trip. Consider the cost of a plane or train, transfer from the airport or train station to the hotel, and hotel accommodation.
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Choose your locations carefully. Calculate how many people will be present at business meetings in order to choose a suitable conference room. It is better to give preference to locations with good ventilation, natural light and modern equipment. Then the events will be held in a comfortable environment.
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Consider hiring contractors. It is difficult to organize a business trip on your own, taking into account all the nuances. To ensure that everything goes at a decent level, contact our specialists. There are many agencies in the business tourism industry that organize events based on the customer's budget, the cultural traditions of the guests, the scheduled schedule of meetings and other important points.
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Combine a business trip with a cultural program. Book one of the Accor Group hotels. Our hotels are usually located in the central part of cities, so it will be convenient for you to get to attractions, restaurants, museums and other interesting places. Do not rush to return home immediately after completing business meetings. Calculate the time so that you have at least 1-3 days left to explore the new city and get pleasant impressions.
